Introduction The rapid advancement of generative AI models, such as GPT-4, content creation is being reshaped through automation, personalization, and enhanced creativity. However, this progress brings forth pressing ethical challenges such as bias reinforcement, privacy risks, and potential misuse. According to a 2023 report by the MIT Technology Review, https://enhancing-user-experience27283.designi1.com/54339602/navigating-ai-ethics-in-the-era-of-generative-ai